On the Roads

REINVENTING “FLYING CARS OF DEATH” INTO A PREMIUM ON-DEMAND BUS SERVICE

Founder of red minibus firm AN Bus, Franki Lee, stands in front of one of his trhee buses on a sunny day with palm trees in the background AN Bus founder Franki Li sees a bright future for the Red Minibus industry as an on-demand bus service

Red Minibuses – known locally as Mong Ming Fei Te, literally “Flying Cars of Death” – don’t have the best reputation in Hong Kong. But a new company on the scene aims to transform these scrappy buses into a premium on-demand bus service.

Transit Jam caught up with AN Bus founder Franki Li to find out more.

Li says the Red Minibus service is ideal for experimentation, as it’s the most flexible public transport in Hong Kong: there’s no fixed route, no fixed fares, no fixed timetable. Li has already installed positioning technology on his fleet of three buses and built an app that allows passengers to pre-book seats.

But while his approach is popular with customers, he says it’s going to be tricky to scale up to full on-demand. “With Uber, it’s a linkage between one driver and one customer, one passenger. But when we talk about on-demand buses, it’s matching between one bus and multiple passengers and in real time, so it’s a little complicated,” he says.

1 reply »

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s